Instant messaging platform WhatsApp today announced its pilot program of adopting 500 villages across Karnataka and Maharashtra— aiming to empower villagers with access to digital payments through ‘payments on WhatsApp’.
The announcement was made at Fuel For India 2021— Meta’s annual event in India, that showcased socio-economic transformation delivered by Meta and its family of apps. The pilot program called ‘Digital Payments Utsav’, started on the October 15 in Kyathanahalli village in Mandya district of Karnataka, where on-ground facilitators familiarised villagers with various aspects of digital payments including signing up for UPI, setting up a UPI account and safety best practices of using digital payments.